Richmond’s 2017 AFL premiership proved that truth is indeed stranger than fiction. The club finished a dismal 13th in 2016, and only the most blindly optimistic member of the Tiger Army would have believed Richmond were set to break a 37-year flag drought. Yet that was exactly how this gloriously unpredictable season played out. The suburb formally known as Struggletown rejoiced to that famous club song: YELLOW AND BLACK! Thanks to midfield superstar Dustin Martin’s record-breaking, Brownlow Medal-winning season, the manic brilliance brought to the table by Jack Riewoldt’s ‘mosquito fleet’ of tenacious small forwards, disciplined and versatile team defence following the lead of Alex Rance, and the rebirth of captain Trent Cotchin as a smiling, content and ultimately inspirational leader, the Tigers were simply irresistible come September. Tiger Time tells the story—through stunning images taken by AFL Media’s photographers—of a campaign during which Richmond coach Damien Hardwick stood in front of his loveable and committed group of players and asked one simple question: Why not us? Tracking the highs, lows and thrilling conclusion of Richmond’s dream run to the Premiership dais, Tiger Time captures the defining moments of the Tiger renaissance. Running the gamut from tear-stained struggle to fist-pumping joy, it shows that football miracles really do happen after all—even in Tigerland.