This book, "Research on Firm Finance Performance and Consumer Behaviour", plugs on the essential demand of highlighting consumer behavior and financial performance of companies, including banking and modern fintech-based institutions, particularly at the backdrop of an emerging giant †Indonesia. Contributed by prominent researchers at Universitas Indonesia, the topmost Business School in Indonesia, this book offers how wide array of theories are tested and used to frame models to recommend evidence-informed strategies of effective management. It also covers conversations around the concept, measurement, determinant of middle-class millennials; anti-corruption disclosure and its impact on firm value; effect of behavioural finance, financial and zakat literacy to the public; to roles of various forms of financial technology- (fintech-) based institutions, including peer-to-peer lending and charitable crowdfunding to our society, and other thought-provoking questions and discussions. We are pleased to present this important book to government policymakers and lifelong practitioner learners who can use the information and insights contained here. And, for fellow researchers, librarians, and students especially those who are engaging with research practices, this book is a must-have as it provides various practical replicable examples and helps shape the direction future research of recent issues in its areas.