This book explores the contested concept and theorisation of care and its relationship to ageing. The book analyses the different and complex ways care has been colonised by bio-medical sciences, social policies, and how professional experts have managed it. It also explores the issue of bio-ethics and care and how ethics plays a key role in how individuals may be given access to care or denied due to ethical considerations. The analysis moves to a social account of care in highlighting how recent social policy positions how movements to personalised care can be managed by individuals which raises questions about the nature of power in contemporary society.