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May Book of the Month: Forever Senna

May Book of the Month: Forever Senna

Go beyond the Finish Line with this spectacular new title from Helmin & Sorgenfri.


"The 1992 Hungarian Grand PRix is the stage for and beautiful victory by Ayrton Senna but also the Grand Prix that crowns Nigel Mansell as the 1992 World Champion"


Forever Senna follows the remarkable life story of Ayrton Senna, the famous Formula 1 driver who tragically passed on May 1, 1994, at the Imola circuit in Italy. Born in São Paulo, Brazil, Ayrton Senna was immediately destined for greatness. With a natural talent for racing and strong determination, he quickly rose through the ranks of karting and single-seater racing. 

But, Senna was more than just a racing prodigy. His fierce competitiveness was matched only by his compassion and modesty off the track, charming millions around the world. Senna captivated hearts worldwide back then and the love for Senna still lives on to this day.

Thirty years after Senna’s passing, Daniel Ortelli, Thomas Woloch, and Dominique Leroy have joined together to tell Senna’s story. This title covers Senna's History from his debut in Formula 1 in 1984 to his final season with Williams just ten years later.


"A slightly wet visor indicating rain. Conditions where Senna will excel throughout his career"


Forever Senna is more than just a retelling of race victories and podium finishes; it's a deeply human portrait of a man who was determined, passionate and devoted to his sport.

Through exclusive interviews and first-hand testimonies from those who knew Senna best – fellow drivers, team managers, and mechanics – readers are offered a glimpse into the soul of the man behind the helmet. We witness Senna's triumphs and tribulations, his moments of excitement and doubt, all laid bare in vivid detail.

This rare opportunity to peer behind the curtain and witness the real-life drama unfolding behind Senna's legendary career is sure to captivate readers of all backgrounds and interests. Even those who are not avid Formula 1 enthusiasts will find themselves drawn into the compelling narrative, swept up in the timeless tale of a man who dared to dream, dared to defy, and dared to become a legend.
"He was young, but very hard and demanding" - Stefan Johansson
What sets Forever Senna apart is its rich collection of untold stories and anecdotes, woven together with over 200 rare and unpublished photographs by Dominique Leroy. As a privileged witness to Senna's career, Leroy was able to capture the true essence of the man known affectionately as "Beco" or "Magic”.

We as readers get to see Senna in a whole new light, as the layers of myth and legend are peeled away to reveal the man beneath the helmet. With each photograph, we come to understand the passion, determination, and unwavering commitment to excellence that drove Senna to greatness!


"Before each start, the deeply religious Ayrton Senna briefly raised his eyes to the sky in a symbolic manner"


Celebrate Senna’s history, whether you're a die-hard Formula 1 enthusiast or simply intrigued by Senna’s story. Forever Senna promises an unforgettable journey into the life of a Formula 1 legend.

I can truly say that Forever Senna is more than just a book; it's a tribute to a life lived with purpose, passion, and unwavering integrity. Through its pages, Senna's spirit lives on. This title definitely aims to honour Senna but also inspire others to live without regret.

Unrelated to the release of Forever Senna, Netflix has announced that they will also be celebrating Senna this year and are releasing a limited series showcasing Senna’s motor racing career! Senna, the limited series will debut later this year in honour of Senna's passing.

Published by Helmin & Sorgenfri
Hardback | £24.95 | 9788794190480
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